Mark Tattersall discusses the importance of insurtech in today’s world

Mark Tattersall, Principal of BackNine Insurance and Co-Founder of Quote & Apply, a leading, full-service e-application life insurance platform with 24/7 instant quoting and sales capabilities joins Enterprise Radio.

Pay attention to host Eric Dye & guest Mark Tattersall discuss the following:

  1. What made you decide to pivot to insurtech with your Quote & Apply and BOSS CRM software?
  2. Why is your passion for democratizing the sales of life insurance?
  3. What’s your take on entering the life insurance sector today, as a new agent?
  4. We would love to hear about your plans for expanding into SaaS.
  5. What’s the most important lesson you’ve learned as a founder?

Mark Tattersall’s insurance industry expertise spans 45 years in the business. After starting his career in the health and life space, he moved to property and then casualty before returning to his roots in insurance in 2008 with BackNine. His perspective changed this time. Thanks to his sons Brett, and Reid, he saw a significant market opportunity in wholesale life insurance. So, the Tattersalls pivoted to focus on the untapped potential in that sector and are now the forces behind the life insurance CRM platform, BOSS, and the newly-released insurtech platform Quote & Apply, an intuitive e-application software with 24/7 policy quoting and selling capabilities. These platforms are intended to optimize sales for anyone selling life insurance–agents, financial advisers, wealth managers, mortgage brokers, and beyond–and ultimately help to make what was once a cumbersome process of life insurance sales into one that is highly efficient and attainable. Mark now partners with agents, independent agents, as well as enterprise customers like Redtail, to make life insurance more accessible to everyone. He is located in Westlake Village (California), where he lives and works with his wife.


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