Todd Caponi, the CEO and Founding father of Gross sales Melon LLC, educating corporations’ salespeople and leaders joins Enterprise Radio. His new e book is, The Clear Gross sales Chief, challenges long-held gross sales management requirements and gives an easy-to-implement framework for in the present day’s gross sales leaders.
This episode of Enterprise Radio is on affiliation with the Gross sales/Advertising and Writer Channels.
Pay attention to host Eric Dye & visitor Todd Caponi focus on the next:
- With so many gross sales management books on the market, why “The Clear Gross sales Chief”?
- The time period “transparency” appears to be used all over the place – however what does it imply to actually be a “clear” gross sales chief? Is that like being “genuine”?
- Salespeople have gross sales buildings & processes. You consider it’s potential for gross sales leaders to have a construction and course of, too. What do you imply?
- There are such a lot of questions that pop up inside that “construction” query – particularly round issues like “excessive firmographic focus”, really and tangibly changing into purchaser centered for the sake of your forecast, how salespeople have ruined the items of know-how all through the historical past of the occupation – and the way to consider gross sales tech as an alternative, and so on.
- Are salespeople coin operated? What really drives salespeople to remain, carry out, and develop into advocates for you and your group?
- There are a lot of counterintuitive head-slappers within the e book, too, across the custom of creating salespeople present “commits” – and why that’s ruining your tradition and your forecast, the custom of beginning reps over at zero every year – and the way that’s rewarding your backside performers whereas additionally disengaging your prime performers, and lots of others. Get into a few of these situations to assist us see the larger image.
Todd Caponi is an acclaimed creator, speaker and gross sales management skilled. He’s CEO and Founding father of Gross sales Melon LLC, educating corporations’ salespeople and leaders. His experience is in constructing the income capability for know-how corporations, having served in senior management roles and serving to one group to a profitable IPO adopted by an exit valued at nearly $3B. He received the American Enterprise “Stevie” Award for VP of WW Gross sales of the 12 months. His new e book, The Clear Gross sales Chief (IdeaPress Publishing, July 5, 2022), challenges long-held gross sales management requirements and gives an easy-to-implement framework for in the present day’s gross sales leaders.
Web site: https://toddcaponi.com
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